Wednesday, 10 February 2010

Maslows Hierachy of needs.

Maslows Hierachy of needs is a theory inpsychologyproposed by AbrahamMaslow in his 1943 paper 'A theory of human motivation' Maslow subsequently extended the idea to include his observations of humans innate curiosity. Maslow's hierarchy of needs represented in the shape of a pyramid, with the largest and lowest needs at the bottom, and the need for self actualization at the top, also the needs for people. the lower four layers of the pyramid contain what Maslow called the 'deficiency needs' if these needs are not met the body gives no physical indication. Most of media advertisiting is based around this. This gives us as the audience what we need which is shown by the top three sections of the pyrmid, shwoing that if whatever were looking at looks creative and not broing showing us that we need something busy and creative to find it remotly intresting.

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